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Compelling Product Descriptions That Drive Sales and increase SEO!

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Let Us Help You Create Compelling Product Descriptions!

At Alpha, we write compelling product descriptions that drive sales. We focus on the value and benefits of your products, rather than just the features. Product descriptions should tell the full product story, while keeping the target audience in mind.

 According to data shared by OneSpace, up to 98% of online shoppers have said they were dissuaded from purchasing something due to a lack of product content. That’s a lot of potential customers! Alpha writes strong product descriptions that present the product as a solution and compel your customers to make the purchase.

 Plus, we always optimize your product descriptions according to SEO best practices, using relevant and strategic keywords and researching as necessary.

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Here’s How It Works

Alpha provides a copywriting service in which we write unique, compelling and high-converting product descriptions for your Amazon products or your Shopify or WooCommerce Ecommerce stores.

Step 1: Set up a consultation call.

Step 2: Alpha reviews your products and a scope of the work.

Step 3: We provide you with a quote.

Step 4: We finalize the content.

Step 5: We send you the report where you can review the information and directly upload the content onto your website.

We also offer our services after the initial review is complete. We want to make sure that the recommendations in our report were helpful to site traffic and SEO.

Additional services available upon request:

  • Implementation
  • Weekly blog articles
  • Product titles
  • Landing page content
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Why Are Product Descriptions Important?

A strong product description on your website is important for three main reasons.

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It tells the customer more about the product, which helps them come to a decision.
More than two thirds of online consumers say that product content is extremely important in deciding whether to buy a product.
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It helps to increase conversions.
Approximately half of all online consumers said they have ended up returning an item because it didn’t match the product description.
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It provides optimization for search engine results
Writing SEO friendly product descriptions can increase your website visibility in search engines. It can also help you rank higher.

At Alpha, we have experience writing strong product descriptions for
our clients. We know what works and we know what gets results.

What Makes a Product Description Strong?

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Focus on Benefits, Not Features
A strong product description should tell the customer exactly why they need your product. When we write your product descriptions, we focus on the benefits and values of your product. Features are important, but they are not as compelling. To get a positive response from potential customers, you need a product description that explains that tells the whole product story.
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Unique
Having a unique product description helps you to stand out among your competitors. As an example, if your product description of a notebook sounds like lots of other company’s descriptions of a notebook, it will be hard for your company’s notebook to stand out in search engine queries. We’ll come up with unique and relevant product descriptions that will maximize your site’s exposure on search engines.
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Target Audience
We always keep your target audience in mind while writing your product descriptions – they are the ones we are writing this for. We keep the language clear and simple and think about the things that they would want to know.
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SEO Friendly
Always keep SEO in the front of your mind while writing product descriptions! It’s important to use keywords strategically in the descriptions, without sounding too generic. And the language should be clear and simple. At Alpha, we always use SEO best practices when we write your product descriptions.

More Organic Site Traffic and Sales!

Ready to partner with Alpha to get your product descriptions optimized for sales? Let’s get started today!
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Company Address

30 N Gould St, STE 4000
Sheridan, WY 82801

Company Email

[email protected]

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